Who Is Hailey Welch? You Need To Know About “Pookie” Girlfriend

Written by: Sadia Parveen

Knowing who Hailey Welch is and why her story resonates with millions online is essential. Hailey Welch is an American rising social media star, viral sensation, entrepreneur, and philanthropist. Her journey from a small-town worker to a viral star is inspiring.

Her life story reflects determination, creativity, and an uncanny ability to connect with people. This article explores her background, professional career, rise to fame, and influence today. Let’s start with her profile summary.

Profile Summary

Full NameHailey Welch
BornJuly 13, 2002
BirthplaceBelfast, Tennessee, USA
Age23 years old (as of May 2026)
EducationUniversity of North Alabama
OccupationSocial Media Influencer, Entrepreneur, Podcaster
Viral Moment“Hawk Tuah” interview at CMA Fest 2024
ParentsJessie Welch (mother), Mike Welch (father)
Podcast“Talk Tuah”
PhilanthropyPaws Across America (animal welfare initiative)
BoyfriendKelby Blackwell (nicknamed “Pookie”)
Entrepreneurial Ventures“Hawk Tuah” merchandise with Fathead Threads
Future GoalsExpand podcasts, explore reality television, grow philanthropy

 

Early Life and Background

Hailey Welch was born in Belfast, Tennessee, on July 13, 2002. She grew up in a close-knit family environment with her parents, Jessie and Mike Welch. Reports often describe her upbringing as modest. It is important to note that contrary to rumors, her father is not a preacher. Hailey’s family values and her small-town background shaped her personality.

Hailey attended the University of North Alabama after graduating high school. Before gaining fame, she worked at a spring factory in her hometown for ten months. This experience taught her discipline and work ethic, which she carried into her later endeavors.

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Rise to Fame: “Hawk Tuah Girl”

Hailey Welch
Source: Instagram/hay_welch

The pivotal moment in Hailey’s life came during the CMA Fest in Nashville, Tennessee, in June 2024. While walking through the streets, she participated in a spontaneous Tim & Dee TV interview. Her humorous response to a question, where she uttered the phrase “Hawk Tuah,” captured the attention of millions online. Within days, her interview became a viral sensation.

At first, Welch felt ashamed that her video had become so popular.

“The first week of it, I was so embarrassed,” Welch said. “I wouldn’t come out of my house. I went to work, but that’s about it. Other than that, I didn’t go anywhere. But I went from being embarrassed to living in the moment.”

Fans quickly named her “Hawk Tuah Girl,” and she embraced the recognition. It is crucial to highlight how this singular event launched her social media career. Her relatability and wit were pivotal in turning this fleeting moment into a long-lasting brand.

Professional Career

Hailey Welch began her career working at a spring factory in Belfast, Tennessee, shortly after completing her education. Her life changed in June 2024 when a spontaneous street interview at Nashville’s CMA Fest went viral due to her humorous “Hawk Tuah” response. The viral moment earned her fame as the “Hawk Tuah Girl” and launched her into social media stardom.

She quickly gained millions of followers on Instagram and TikTok, leveraging her platform to connect with fans. Hailey started a podcast, “Talk Tuah,” where she shares personal stories, interviews guests, and discusses trending topics. She also partnered with Fathead Threads to create a successful line of “Hawk Tuah” merchandise.

Hailey established Paws Across America, a nonprofit organization, in August 2024 to aid animal shelters nationwide. In addition to trying to increase her podcast and look at possibilities in reality television, she keeps up her charitable endeavors. One viral moment has led to Hailey Welch’s successful career as an influencer, businesswoman, and philanthropist.

Social Media Presence

Hailey Welch’s social media journey began after her viral video. She created accounts on multiple platforms, including Instagram and TikTok. By mid-2024, her Instagram handle, @hay_welch, had over 2.6 million followers as of January 2025. On TikTok, her comedic skits and candid videos attracted even more fans.

Hailey recognized the opportunity to monetize her fame. She launched a podcast called “Talk Tuah,” where she discusses current events, shares life updates, and invites guest speakers. This venture helped her solidify her influence and diversify her online presence.

Hailey also collaborated with the clothing brand Fathead Threads. Together, they created a “Hawk Tuah” merchandise line, including hats and T-shirts. This entrepreneurial step showcased her ability to translate online fame into tangible business success.

Philanthropic Efforts

Understanding how Hailey Welch uses her platform for meaningful causes is essential. She established Paws Across America, a nonprofit organization, in August 2024. This group donates money and supplies and runs awareness campaigns to help animal shelters nationwide. Hailey was motivated to do this charitable action by her passion for animals.

Her supporters frequently support her philanthropic endeavors by sharing her campaigns and donating to fundraisers. She shows her dedication to changing her neighborhood and the world around her with her endeavor.

Personal Life: Who Is Hailey Welch’s Boyfriend?

Hailey Welch
Source: Instagram/hay_welch posted this image on November 13, 2024, with the caption”MY MAN MY MAN!! I LOVE YOU POOKIE “

Hailey Welch is in a relationship with Kelby Blackwell, a plumber from Tennessee. The couple met in 2021 through mutual friends. Their relationship became public in November 2024 when Hailey introduced Kelby during an episode of her podcast, “Talk Tuah.”

Fans were eager to learn more about their romance. Hailey often shares glimpses of their life on her social media platforms. Kelby, nicknamed “Pookie” by fans, supports her career and remains a steady presence.

Professional Aspirations

Hailey Welch has big plans for the future. She plans to expand her career in multiple directions. She aims to broaden her podcast into a more prominent media brand. Hailey also hopes to explore opportunities in reality television. Hailey seeks to create content that resonates with her audience while staying true to her authentic personality.

Additionally, Hailey plans to grow her philanthropic efforts. Her philanthropic goals include scaling Paws Across America to reach more communities. Her vision includes launching campaigns that address pressing issues like animal welfare and community development. Hailey hopes to address broader social issues through targeted campaigns and collaborations with other organizations.

Impact and Legacy

Hailey Welch’s story is a testament to the power of social media and authenticity. Her journey from a factory worker to a global sensation inspires countless people. Hailey’s ability to connect with her audience while staying true to herself has been key to her success.

Her entrepreneurial ventures and charitable work further amplify her impact. Hailey Welch represents a new wave of influencers who use their platforms to drive positive change and foster community connections.

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Conclusion

Hailey Welch is much more than the “Hawk Tuah Girl.” She is a dynamic personality who balances fame, entrepreneurship, and philanthropy. Her journey exemplifies resilience and creativity. Hailey Welch is poised to leave a lasting mark on social media and the real world as her influence grows.

Written by

Sadia Parveen is a content writer contributing biography, lifestyle, and celebrity-related articles. She focuses on presenting information in a clear and engaging manner based on publicly available sources. Her work is written for general informational and entertainment purposes and aims to provide readers with accessible insights into public figures and lifestyle topics.

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